Welcome to The Solal Awards 2025

It’s time to celebrate the very best in retail and leisure marketing.

Despite living through challenging times, marketing teams never stop innovating and finding ingenious ways to connect with audiences.
The Solal Awards offer a moment for you to showcase your most effective work and receive acknowledgement from world-class judges.

With an educational seminar and study tour to Lisbon, it’s also an opportunity to learn about best-practice, trends and expert opinions.
Plus, a great chance to network with colleagues from around Europe and beyond.

We look forward to judging your entry and seeing you in Portugal.

Key dates

Entries can cover activities over a two year period between 1st January 2022 to 31st December 2024.
Entry deadline – Friday 31st January 2025.
Awards seminar and celebration in Lisbon, Portugal during June 2025 (details tbc).

Who Can Enter?

The awards are open to shopping centres; leisure and cultural venues; tourist attractions; towns, cities and Business Improvement Districts. While most entries come from Europe, we also welcome entries from any other country (excluding Russia).

Marketing teams, managing agents, asset managers, developers and owners can enter.
Marketing agencies can enter if supported by the asset owner.

Entries are welcome from individual venues but can also include joint applications covering a portfolio of locations or company-wide projects.

Eligibility?

The majority of your programme must have been implemented between
1st January 2022 to 31st December 2024.

Multiple entries for the same initiative are not permitted. Previous entries are ineligible.

Entry Fee

Standard price for an entry is €575 for a first entry, then €475 for any subsequent centre or portfolio entry. Special arrangements are in place with some National Councils which will mean a discount on the above charges to €495 (first entry) and €395 (subsequent entry). Please check if your National Council is participating.

The entry fee must be received by bank transfer in GBP Pounds Sterling (not in Euros) by 7th February 2025.

Language

All applications must be submitted in English with costs shown in Euros.

How to Enter

Check back soon to log into this website and follow the registration instructions.